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KMM Launches Mobility Guide for Middlesex County Residents and Visitors

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Keep Middlesex Moving announced a free Mobility Guide that brings transportation information together in one easy-to-use resource, helping residents and visitors find and understand the services available to them. It includes public transit, specialized and accessible transportation, healthcare and commuter services, local programs, and low-cost mobility options. By making these resources easier to find and navigate, the guide helps the public connect to jobs, healthcare, education, essential services, and their communities, supporting greater independence and access for people of all ages and abilities.

The Middlesex County Mobility Guide is the first comprehensive transportation guide developed specifically for Middlesex County, NJ, bringing information from multiple transportation providers and community programs together in one place. Beyond simply listing transportation options, the guide also helps the public learn how to use transit, understand routes, fares, schedules, and other basics, and plan trips to important destinations and services throughout the county and region.

The Middlesex County Mobility Guide can be accessed and downloaded here. For questions regarding the mobility guide, contact us.

Middlesex County Mobility Guide in the News

New ‘Keep Middlesex Moving’ Guide Helps People on the Go

New Middlesex County Mobility Guide Connects Residents To Rides, Transit

 

Read the Full Press Release Below:

FOR IMMEDIATE RELEASE 

Keep Middlesex Moving Unveils Countywide Mobility Guide to Improve Transportation Access and Independence 

One-stop guide connects Middlesex County residents to public transit, specialized transportation, and mobility assistance programs 

NEW BRUNSWICK, NJ – September 21, 2026 – Keep Middlesex Moving (KMM) has launched a comprehensive Mobility Guide designed to help residents easily find and use transportation services throughout Middlesex County and beyond. The free resource brings together public transit, community transportation, healthcare transportation, commuter services, and accessibility programs in one convenient location, making it easier for residents to connect with jobs, healthcare, education, and everyday destinations. 

Recognizing that transportation access plays a critical role in quality of life, employment, healthcare access, and community engagement, KMM developed the guide as a practical resource for residents seeking reliable transportation options. Residents can easily find available transit in their municipality, alongside routes to popular local destinations. To ensure equitable access for everyone, the guide focuses heavily on building transit literacy and bridging accessibility gaps by including resources related to: 

  • Trip Planning and Transit Basics – Understanding schedules, fares, transfers, and bicycle policies. 
  • Commuter and Regional Transit – NJ TRANSIT, private carriers, and park-and-ride facilities. 
  • Specialized Transportation Services – Access Link, Middlesex County RIDE, and other assistance programs. 
  • Municipal Transportation Programs – Local transportation services for older adults and residents with disabilities. 
  • Healthcare Transportation – Options for reaching medical appointments and healthcare facilities. 
  • Low-Income Mobility Programs – Reduced fare programs and Medicaid transportation resources. 

“Mobility is about much more than getting from one place to another,” said Brian Tobin, Executive Director of Keep Middlesex Moving. “It is about independence, opportunity, and staying connected to work, healthcare, services, and community life. This guide brings transportation resources together in one place so residents can more easily find the services that meet their needs.” 

Creating a tool of this scope requires extensive coordination across regional agencies, nonprofit organizations, and local municipalities. 

“This guide reflects the power of collaboration,” said John Reissner, KMM Chair. “By bringing together transportation providers, education and health care organizations, and community partners, KMM has created a valuable resource. Transportation and opportunity are deeply linked, and this guide will help make those connections easier for thousands of Middlesex County residents.” 

Public health advocates also emphasize the connection between reliable, accessible transportation and community wellness. 

“Transportation is one of the most important factors impacting families and influencing health outcomes across Middlesex County,” said Rob LaForgia, Manager of Healthier Middlesex. “Availability, affordability, and accessibility are critical for people getting to work, doctors, grocery stores, and schools. When transportation options are limited, families’ health and well-being can suffer. Thank you to Keep Middlesex Moving for creating this tool to help remove barriers and advance health equity for residents of all ages, abilities, and income levels.” 

The Middlesex County Mobility Guide is available free of charge and can be downloaded at kmm.org/mobilityguide. Organizations interested in sharing the guide with clients, patients, students, or community members are encouraged to distribute it widely. 

About Keep Middlesex Moving 

Keep Middlesex Moving, Inc. (KMM) is a 501(c)(3) nonprofit Transportation Management Association (TMA) serving Middlesex County, NJ. KMM’s mission is to educate the public about the importance of air quality, promote traffic safety through public outreach and education, and improve transportation access for everyone who lives, works, and does business in Middlesex County. Visit kmm.org for more information. 

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Rutgers-New Brunswick Joins Statewide Pedestrian Safety Campaign

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Keep Middlesex Moving, Inc.
Arlene Holt, Operations Manager
732-745-4465, Ext. 102
aholt@kmm.org

RELEASE DATE: February 6, 2025

Street Smart NJ works to change behaviors that contribute to pedestrian-vehicle crashes.

NEW BRUNSWICK, NJ – The Rutgers-New Brunswick Police Department has launched a Street Smart NJ pedestrian safety campaign that will continue through the spring semester to raise awareness about ways to reduce pedestrian-vehicle crashes.

This public education campaign is being conducted in partnership with Keep Middlesex Moving, Inc. (KMM) the transportation management association for Middlesex County. The Rutgers University Police Department (RUPD) is also hosting campaigns on the Rutgers-Camden and Rutgers-Newark campuses this semester. The North Jersey Transportation Planning Authority (NJTPA) manages the Street Smart NJ program, which has worked with more than 275 colleges, municipalities, counties and other partners across the state to change the behaviors that contribute to pedestrian-vehicle crashes.

“Safety at Rutgers is a shared responsibility. The RUPD is committed to engaging and educating both the university and surrounding communities,” said Kenneth Cop, Vice president of Public Safety and Chief of University Police. “As part of these efforts, we are partnering with the NJTPA to roll out the Street Smart NJ program on all Rutgers campuses through our community policing units. This program will foster safer driver and pedestrian behaviors, increasing the wellbeing of the university community at large.”

Street Smart NJ is a collaborative effort between public, private and non-profit organizations and one of many initiatives in New Jersey working to help the state reach its goal of zero pedestrian fatalities. During the campaign, RUPD will be enforcing pedestrian-related laws and working with partners like KMM to distribute safety materials. The campaign reminds people that everyone has a role to play in making our streets safer. Drivers need to obey speed limits and stop for people crossing; people walking need to use crosswalks (marked and unmarked) and cross with the signals; and everyone needs to avoid distractions.

“The NJTPA’s Street Smart NJ program is an effective method of communicating safety messages,” said Middlesex County Commissioner Charles Kenny, who serves as First Vice Chair of the NJTPA’s Board of Trustees. “In Middlesex County we are dedicated to our Vision Zero program, working hard to keep drivers and pedestrians safe. It takes a whole community to prevent traffic fatalities, I am proud to support this implementation at Rutgers University for the spring semester.”

Pedestrian safety is a concern nationwide, but it is particularly important in New Jersey, where the fatality rate far exceeds the national average. Pedestrians comprised 26.7 percent (183 people) of the 685 people killed in crashes in New Jersey in 2022, while the national average was 18 percent, according to the most recent data available from the National Highway Traffic Safety Administration.

“Pedestrian safety is a top priority for Keep Middlesex Moving,” said Brian N. Tobin, Executive Director of KMM. “We are proud to collaborate with Rutgers University and NJTPA to ensure safe travel for all road users—whether walking, biking, or driving. Through the Street Smart
NJ public education campaign, we aim to foster a culture of safety and shared responsibility, raising awareness about the importance of keeping everyone safe in and around the Rutgers University campus.”

Businesses, organizations and individuals interested in helping to promote the Rutgers-New Brunswick Street Smart NJ campaign, should contact Arlene Holt, KMM’s Operations Director at 732-745-4465 x102 or aholt@kmm.org. To learn more about the campaign, visit bestreetsmartnj.org. The campaign is also on Facebook (/StreetSmartNJ) and X (@njstreetsmart). To learn more about Keep Middlesex Moving, visit www.kmm.org.

Be Street Smart Campaign

 

KMM Announces New Executive Director

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Keep Middlesex Moving, Inc.,
Announces New Executive Director

 

NEW BRUNSWICK, NJ., August 26, 2024— The Keep Middlesex Moving Board of Trustees is pleased to announce that Brian Tobin has been named as the new Executive Director of Keep Middlesex Moving Inc. (KMM).

“The Board of Trustees is excited to welcome Brian to our organization,” stated John Reissner, Chairman of Keep Middlesex Moving. “With his broad experience in both transportation and the non-profit sector, Brian’s appointment marks a significant step toward enhancing our initiatives and expanding our reach,” added Reissner. “His proven leadership and innovative approach will be invaluable as we strive to promote safer, more efficient transportation options for our community.”

With a background encompassing business development, public education initiatives, grant writing, and management, his strategic focus will be strengthening relationships with local, county, and regional stakeholders, fostering new business partnerships, and identifying opportunities to enhance safe and accessible transportation options for Middlesex County’s residents, businesses, and commuters.

Tobin aims to prioritize innovative solutions that address the evolving needs of the county’s transportation infrastructure. “Keep Middlesex Moving is an incredible Middlesex organization, and I am eager to collaborate with such a dedicated team and to contribute to the organization’s mission of enhancing transportation safety and efficiency,” Tobin stated. “We are on the brink of significant changes in how people move around. Embracing new technologies and sustainable practices will be crucial in creating a safer, more efficient transportation network that serves everyone in Middlesex County.”

KMM is the non-profit 501(c)(3) Transportation Management Association (TMA) for Middlesex County. For 36 years, KMM has worked with businesses, commuters, elected officials, community groups, and other partners to implement programs that reduce congestion, increase safety, and improve air quality. KMM is funded, in part, by the Federal Highway Administration via the North Jersey Transportation Planning Authority (NJTPA), the New Jersey Department of Transportation (NJDOT), NJ TRANSIT, the New Jersey Division of Highway Traffic Safety (NJDHTS), and other private funding sources.

“We are confident that under Brian’s leadership, KMM will continue to innovate and excel,” Reissner concluded. “His vision aligns perfectly with our mission, and we are eager to see the positive impact he will make on transportation in Middlesex County.”

Mr. Tobin is a lifelong New Jersey resident residing in Metuchen, NJ. He holds a master’s degree in history from Rutgers University and serves as a trustee for the Intelligent Transportation Society of New Jersey and the New Jersey Society of Asphalt Technologists. Before coming to KMM, Brian was a project manager at Rutgers Center for Advanced Infrastructure and Transportation (CAIT) and served as executive director for the New Jersey Asphalt Pavement Association (NJAPA) and the Associated General Contractors of New Jersey (AGC of NJ).